Haein is a Korean-American Social-First Creative Director based in Salzburg, Austria, with nine years of global brand and agency experience.
She develops strategy-driven concepts and leads them through creative direction and content production. Her background is rooted in social, and she has a keen interest in projects across fashion, lifestyle, hospitality and food.
Growing up as a Third Culture Kid gave her an instinct for seeing brands, places and people from more than one perspective. She particularly enjoys getting under the skin of what makes a brand or guest experience distinctive, finding the human thread and translating it into content people can connect with.
How we can work together:
- Creative Direction & Art Direction
- Social Content Approach
- Content Production
- Ongoing Creative Support
Let’s Connect
If you're around Salzburg, I'm always down for a coffee and a chat. Say hi via hello@haein-kim.com or find me on IG @haeineken.
Client Experience*
*Projects made though my previous employer, LOOP Agentur.
hello@haein-kim.com
Photo credit: Anna Reinhartz